then & now

Then & Now | Tastefully Simple

Then ...
Tastefully Simple began on a dream and a shoestring when Founder & CEO Jill Blashack Strahan had an "aha!" moment. Owner of a gift basket business, she realized that her clients were more interested in the food products in her baskets than in the baskets themselves. She decided to offer the same products at fun, easygoing gatherings in the comfort of people's homes. From humble beginnings, Tastefully Simple has grown into a multi-million dollar company.

Now ...
From packing orders on a pool table in a modest shed to our current state-of-the-art facility in Alexandria, Tastefully Simple has come a long way! Our thousands of independent consultants are sharing Tastefully Simple's simple, delicious foods and business opportunity across the nation, supported by a dedicated team of staff at Tastefully Simple headquarters.

Then & Now | Tastefully Simple Message from Jill

Here's the scoop -- our name says it all. Tastefully Simple.

I founded this company in 1995 because I believed people were in search of crazy delicious food that was insanely easy-to-prepare.

I believe that is still true today. You are looking for high-quality, signature flavors and ingredients that make your time in the kitchen more enjoyable.

Having a party? Cooking dinner for the family?
Check done. Make it Tastefully Simple.

Enjoy!

Then & Now | Tastefully Simple